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Image, Likeness & Publicity Rights AI & Digital Identity Protection Copyright Registration & Enforcement Trademark Registration & Brand Protection Investigation & Detection of Image Theft Talent Contract Disputes Reputation Protection & Defamation CA · TX · IL · FL · NY · DC · National Reach Image, Likeness & Publicity Rights AI & Digital Identity Protection Copyright Registration & Enforcement Trademark Registration & Brand Protection Investigation & Detection of Image Theft Talent Contract Disputes Reputation Protection & Defamation CA · TX · IL · FL · NY · DC · National Reach
Talent Rights Law · The Casas Law Firm, P.C.

Your Talent. Your Rights.
Our Mission.

Trial lawyers representing actors, photographers, models, and creators whose work and identity have been stolen, misused, or exploited. If a company is using your image, your photographs, or your likeness without permission — you have powerful legal rights. We enforce them.

Get a Free Case Review → (855) 267-4457
25
Years of Trial
Experience
80
Years Combined
Firm Experience
5
States
Licensed
1000s
Companies Held
Accountable
50-State National Reach
Serving clients in every state through a network of trusted local counsel
Practice Areas — Overview

Six Areas of Expertise

From image theft to AI violations to brand protection — we fight across every front where creator rights are violated.

01
Image, Likeness & Publicity Rights

Your identity has value. We represent models, actors, influencers, athletes, and creators whose image, likeness, or identity has been used without permission to promote businesses, products, or services.

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02
AI & Digital Identity Protection

Artificial intelligence is changing how identity is used — and misused. We help clients protect their image, voice, likeness, and digital identity from unauthorized AI-generated content, deepfakes, and synthetic media.

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03
Copyright Registration & Enforcement

Creators deserve to own and control their work. We assist photographers, artists, and content creators with copyright registration, licensing, and enforcement against unauthorized use.

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04
Trademark Registration & Brand Protection

Your brand is one of your most valuable assets. We help businesses, creators, and entrepreneurs secure trademark protection and defend their brands from infringement and misuse.

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05
Investigation & Detection of Image Theft

We investigate and detect unauthorized use of your photographs and visual identity across the internet, social media, and commercial platforms — then pursue the full value of what was taken.

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06
Talent Contract Disputes

Careers are built on contracts. We represent talent, creators, agencies, and industry professionals in disputes involving endorsements, licensing agreements, management contracts, and other business relationships.

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01 — Image, Likeness & Publicity Rights

Your Identity
Has Value.

Whether you are a model, actor, athlete, influencer, creator, entrepreneur, or public figure, you have the right to control how your name, image, likeness, voice, and identity are used in the marketplace.

Unfortunately, businesses frequently use photographs, videos, and other aspects of a person's identity without permission to promote products, services, events, and brands. These unauthorized uses often create the false impression that the individual endorses, sponsors, or is affiliated with the business. In many cases, companies profit from a person's reputation while paying nothing for the value they have appropriated.

Talent Rights Law is one of the nation's leading firms dedicated to protecting talent from unauthorized commercial exploitation. Since 2009, we have represented thousands of models, actors, influencers, photographers, athletes, and creators whose identities have been used without consent. Our attorneys have helped shape the law governing image rights through numerous published appellate decisions and have recovered significant compensation on behalf of our clients.

We handle claims involving unauthorized advertising, false endorsement, image theft, commercial misappropriation, social media marketing, website promotions, digital advertising campaigns, print publications, merchandise, artificial intelligence-generated content, voice replication, and other forms of identity exploitation.

At Talent Rights Law, we understand that these cases involve more than a photograph. Your identity is part of your personal brand, your reputation, and your livelihood. When companies attempt to profit from your image without permission, we are prepared to hold them accountable.

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We pursue claims involving:

Unauthorized advertising and commercial use of your identity
False endorsement and unauthorized brand affiliations
Social media marketing and digital advertising campaigns
Print publications, merchandise, and physical media
AI-generated content and voice replication
Right-of-publicity violations across all states
Unfair competition and false advertising claims
Commercial misappropriation and identity exploitation
02 — AI & Digital Identity Protection

Your Image.
Your Voice.
Your Rules.

Artificial intelligence has created unprecedented opportunities for creators, but it has also created new risks. Today, AI platforms can generate realistic images, videos, voices, and digital replicas that closely resemble real people. Unfortunately, many companies are building these technologies using photographs, videos, voice recordings, and other content without the consent of the individuals whose identities are being exploited.

At Talent Rights Law, we represent models, actors, influencers, photographers, athletes, content creators, and public figures whose identity has been used, copied, replicated, or exploited by artificial intelligence platforms and related technologies.

Our attorneys handle matters involving AI-generated image, unauthorized voice cloning, digital avatars, synthetic media, training-data misuse, and the unauthorized commercial exploitation of a person's image, likeness, voice, or identity. We assist clients in removing infringing content, pursuing compensation, and enforcing their rights under state right-of-publicity laws, federal intellectual property laws, privacy laws, and unfair competition statutes.

The legal landscape surrounding artificial intelligence is evolving rapidly. Our firm remains at the forefront of these developments, helping clients navigate emerging laws and aggressively pursue companies that profit from their identity without permission.

Whether your image was used to train an AI system, your likeness was recreated without authorization, or a synthetic version of your identity is being used to promote products or services, Talent Rights Law is prepared to protect your rights and your reputation.

Start Your Free Case Review →

Our attorneys handle:

AI-generated image and unauthorized digital replicas
Deepfakes used for commercial, defamatory, or harmful purposes
Unauthorized voice cloning and audio replication
Digital avatars and synthetic media using your identity
Training-data misuse — your content used to build AI systems
Commercial exploitation of likeness through generative AI
Right of publicity and privacy law violations
DMCA takedowns and platform content removal
04 — Trademark Registration & Brand Protection

Your Brand
Is Your
Business.

Your brand is one of your most valuable assets. Whether you are an individual creator, influencer, photographer, production company, talent agency, or growing business, protecting your name and brand identity is critical to long-term success.

Talent Rights Law assists clients with trademark registration, portfolio management, enforcement, and brand protection strategies throughout the United States. We help clients secure federal trademark registrations with the USPTO and develop comprehensive strategies to protect their names, logos, slogans, product lines, and service marks.

Our attorneys guide clients through every stage of the trademark process, including clearance searches, risk analysis, application preparation, office action responses, registration maintenance, and renewal requirements. We also represent clients in trademark disputes involving infringement, unfair competition, false endorsement, counterfeit products, and unauthorized commercial use of protected brands.

Whether you are launching a new brand or seeking to protect an established one, Talent Rights Law provides strategic counsel designed to safeguard the goodwill you have worked hard to create.

Protect Your Brand →

Our trademark services include:

Clearance searches and risk analysis before filing
USPTO trademark registration for names, logos, and slogans
Portfolio management and renewal requirement tracking
Office action responses and application prosecution
Opposition and cancellation proceedings
Infringement, unfair competition, and counterfeit disputes
False endorsement and unauthorized commercial use claims
Brand licensing agreements and commercialization strategies
05 — Investigation & Detection of Image Theft

Find It.
Prove It.
Recover It.

Most creators never know the full extent of how their images are being used without permission. Photographs and visual content spread across the internet, social media platforms, commercial websites, and advertising campaigns — often without any notification to the original creator.

Talent Rights Law conducts thorough investigations to identify unauthorized uses of your image, photographs, and visual content. Our team uses advanced detection methods to locate infringing uses across digital platforms, track the commercial value of those uses, and build the strongest possible case for recovery.

Once unauthorized uses are identified, we move quickly — sending cease and desist demands, filing DMCA takedowns, and pursuing full legal action to recover compensation for every unauthorized use of your work.

You may be entitled to compensation for uses you don't even know about yet. Our investigation process often uncovers multiple infringements — significantly increasing the total recovery available to our clients.

Start an Investigation →

Our investigation process covers:

Reverse image search and digital footprint analysis
Commercial advertising and campaign monitoring
Social media platform sweeps across all major networks
Website and e-commerce platform detection
Print, merchandise, and physical media identification
Commercial value assessment for each unauthorized use
Evidence preservation for litigation
DMCA takedowns and cease-and-desist demands
06 — Talent Contract Disputes

Contracts
Should Be
Honored.

Success in the entertainment, modeling, influencer, and creator industries often depends on contracts. When agreements are breached, commissions are withheld, rights are improperly assigned, or obligations are ignored, significant financial and professional harm can result.

Talent Rights Law represents models, actors, influencers, photographers, creators, agencies, and other industry professionals in disputes arising from contracts and business relationships.

Our attorneys handle matters involving talent agreements, agency contracts, management agreements, licensing arrangements, sponsorship deals, endorsement agreements, intellectual property licenses, non-payment disputes, and partnership conflicts.

We understand the unique dynamics of the talent industry and the importance of protecting both legal rights and professional relationships. Whenever possible, we seek efficient resolutions that preserve future opportunities. When litigation becomes necessary, we aggressively advocate for our clients in state and federal courts across the country.

Whether you are seeking to enforce an agreement, defend against improper claims, or recover compensation for a breach of contract, Talent Rights Law provides strategic representation focused on protecting your interests and advancing your career.

Discuss Your Contract Dispute →

We handle disputes involving:

Talent agreements and modeling contracts
Agency and management agreement disputes
Sponsorship deals and endorsement agreements
Licensing arrangements and intellectual property licenses
Non-payment disputes and withheld commissions
Improper rights assignment and contract breaches
Partnership conflicts and business relationship disputes
07 — Reputation Protection & Defamation

Your
Reputation
Matters.

In today's digital world, a single false statement can spread rapidly and cause lasting damage to a person's reputation, career, and business opportunities. For public figures, creators, influencers, models, and professionals who rely on public perception, reputational harm can have significant financial consequences.

Talent Rights Law represents clients facing defamatory statements, false accusations, online harassment, malicious publications, and other conduct that threatens their personal or professional reputations.

Our attorneys evaluate claims involving libel, slander, false light, business disparagement, intentional interference with economic relationships, and related causes of action. We work to identify responsible parties, preserve evidence, remove harmful content when possible, and pursue appropriate legal remedies.

Whether the harm originates from a competitor, former business partner, online publication, social media account, or anonymous source, Talent Rights Law is committed to helping clients protect their reputations and restore their standing.

Protect Your Reputation →

We pursue claims involving:

Libel, slander, and defamatory statements
False accusations and malicious publications
Online harassment and damaging social media content
False light and business disparagement claims
Intentional interference with economic relationships
Emergency content removal and injunctive relief
Damages for lost income, brand deals, and career opportunities
Our Team

The Attorneys Behind the Mission

Experienced trial lawyers across five states — united by one mission: protecting the rights of talent, creators, and public figures.

Joseph N. Casas
Joseph N. Casas
Managing Partner · JD, MBA · California · Illinois

Bilingual trial lawyer and firm founder. U.S. Marine Corps infantry, Navy JAG prosecutor, 25 years of civil litigation experience. First-chaired dozens of trials nationwide.

joseph@casaslawfirm.com
John V. Golaszewski
John V. Golaszewski
Senior Partner · New York · East Coast Litigation

Over a decade in IP, privacy, media, business, and securities disputes. Clients ranging from Fortune 500 corporations to world-renowned athletes and entertainers.

john@casaslawfirm.com
Mila Khomiak
Mila Khomiak
Florida Partner · Talent Rights · Fashion & Entertainment

Florida civil litigation attorney specializing in talent rights in the fashion and entertainment industry. Part of the trial team that secured a federal court victory on behalf of talent clients.

mila@casaslawfirm.com
Dennis Postiglione
Dennis Postiglione
Texas Partner · Personal Injury · Insurance

Trial lawyer and negotiator with over 15 years in state and federal court. Instrumental in negotiating high-stakes settlements involving insurance disputes across Texas and the U.S.

dennis@casaslawfirm.com
Monica Padilla
Monica Padilla
California Partner · Entertainment · Business Litigation

11 years representing athletes, artists, celebrities, and corporations nationally. Formerly with some of the largest law firms in the world.

monica@casaslawfirm.com
Shelby Chesnes
Shelby Chesnes
Associate · Florida · Talent Rights

Former model and actress turned litigator. First-hand experience in the talent industry brings unique value to talent clients. University of Miami School of Law.

shelby@talentrights.law
Why Us

Why Talent Chooses The Casas Law Firm

Most lawyers settle. We're built to litigate. There's a meaningful difference — and it shows in every outcome we secure for our clients.

25
Years of Trial Experience

Joseph Casas has gone to trial against major corporations — and won. Most lawyers settle because trials are hard. We're built to litigate.

5
States Licensed. National Reach.

California, Texas, Illinois, Florida, New York, and Washington D.C. — with a network of trusted local counsel nationwide. We serve clients wherever their rights are trampled on.

1000s
Companies Held Accountable

We have pursued and held thousands of companies accountable for image theft, likeness misuse, AI violations, trademark, and copyright matters across the country.

We Speak Your Industry

SAG-AFTRA, music business, photography licensing, talent agreements, AI rights, and the realities of working as a creator. You won't have to explain the basics to your lawyer.

At the Forefront of AI Law

We're not learning AI rights on the job. We've been handling digital identity and likeness cases as AI has evolved — and we know the legal landscape.

Big Firm Power. Small Firm Feel.

We routinely take on the largest corporate law firms in the country. You'll always know your attorney by name — and they'll always know your case.

"We enforce your rights against the most powerful companies."
Joseph Casas — Founder, The Casas Law Firm, P.C.
Free Case Review

Get Your Free, Confidential Case Review

Tell us what happened. We'll tell you whether you have a case, what it might be worth, and what to do next. No pressure. No fees unless we win your case.

(855) 267-4457

Prefer to call? We're available.

FAQ

Common Questions

We understand you may have concerns before reaching out. Here are answers to what most creators ask us first.

How much does it cost to hire you?

Most creative rights cases are handled on contingency — meaning we only get paid if we win or settle your case. Please note that copyrighting and trademarking may involve certain flat fees and filing fees. The initial consultation is always free.

How long do I have to file a claim?

Statutes of limitations vary by claim type and state — some as short as one year. Don't wait. Contact us today so we can evaluate your timeline before any deadline passes.

Will pursuing this hurt my career?

We understand the industry concern. Many of our cases settle confidentially, and we strategize around protecting your professional relationships and reputation throughout.

What if I'm not sure I have a case?

That's what the free consultation is for. Many creators don't realize the full scope of their rights until they speak with an attorney experienced in this area. There's no obligation — just answers.

Can you help with AI-related violations?

Yes. We actively handle cases involving AI-generated likenesses, deepfakes, synthetic media, and unauthorized use of your image or voice to train AI systems. This is one of our core focus areas.

What states do you practice in?

We're licensed in California, Texas, Illinois, Florida, New York, and Washington D.C. — with a network of trusted local counsel nationwide. We serve clients across the country.

Casas Law Firm, P.C. · Licensed in CA TX IL FL NY · Attorney Advertising. Prior results do not guarantee a similar outcome.